Health & Wellness | WellnessMINUTE with Gary Cassidy

Defining Participant Impact & Success | March 2, 2017

By | Director of Employee Education, Communications and Wellness | 3.2.2017
In this ongoing WellnessMINUTE series, Employee Education & Communication Director Gary Cassidy explains how to identify all plan participants, not just your benefits-eligible employees. Spouses can represent 40-50% of your benefits spend and employees not on your health plan can also impact the health & wellness of others in the workplace.

Related Resources: EPIC: Corporate Synergies’ Lifestyle Management Tool

Video Transcript: 

Welcome to another edition of the Wellness Minute. I’m Gary Cassidy. Today, we begin a new series that focuses on driving participation in your organization’s health & wellness program. We start by first defining who are your participants and how they each impact your success and ability to measure change over time.

When you think about participants in your health & wellness program, typically, your first thought goes to your benefits-eligible employees. Right? Since they’re the ones that you know are impacting your healthcare costs. And while this is true, there are two other groups of participants that I’d like you to consider:

  • Benefits-eligible spouses; and
  • Employees not on your health plan

This begs the question: why would you do that?

  1. First, depending on the demographics of your organization, spouses on your plan, can, on average, represent between 40-60% of your benefits spend.
  2. Second, the health and well-being of full-time employees who are not on your benefits plan, can impact their job performance, their attendance and the health of others in your workplace.

Would you deliver exactly the same types of programs to everyone? No. Especially when you consider the costs associated with biometric screenings, online coaching, and other programs. But everyone can benefit from education and lifestyle management (activity, steps, stress management) which cost little to nothing, but can reap significant rewards.

When defining who you want to participate in your wellness program, and at what level, you need to ask yourself, who’s impacting your:

  • Values of investment (VOI)
  • Return on investment (ROI)
  • Annual healthcare costs
  • Organizations profitability

For more information on this and other topics, please visit our Knowledge Center at Thank you.